At 7l77, your privacy is taken seriously. This Privacy Policy explains exactly what personal data we collect when you use the 7l77 platform, why we collect it, how we store it, and what rights you have over your own information. We keep things plain and straightforward — no legal jargon designed to confuse.
How We Protect You
Six commitments that define how 7l77 handles your personal data — built around transparency, security, and your right to control your own information.
Every piece of data you share with 7l77 — from your registration details to your payment information — is protected by SSL/TLS encryption in transit and AES-256 encryption at rest. Your data is never transmitted or stored in plain text.
7l77 does not sell, rent, or trade your personal data to any third party for marketing or commercial purposes. Your information is used only to operate your account, process payments, and comply with legal obligations.
You have the right to access, correct, or request deletion of your personal data held by 7l77 at any time. Submit a request to [email protected] and the team will respond within 30 days. Account closure requests are also handled through the same channel.
7l77 uses cookies strictly for platform performance, session management, and fraud prevention. We do not use third-party advertising cookies. You can manage your cookie preferences through your browser settings at any time.
When 7l77 shares data with third parties — such as payment processors or identity verification providers — it is only with partners who are licensed, regulated, and contractually bound to protect your data to the same standard as 7l77.
7l77 retains your personal data only for as long as necessary to operate your account and meet legal obligations. Once the retention period expires, your data is securely deleted or anonymised. Retention periods are clearly stated in this policy.
7l77 is an online gaming platform operated under a valid gaming licence and designed specifically for players in Bangladesh. When this Privacy Policy refers to "7l77", "we", "us", or "our", it means the company that operates the 7l77 platform at https://7l77.net.
7l77 acts as the data controller for all personal data collected through the platform. This means 7l77 determines the purposes and means of processing your personal data and is responsible for ensuring that processing is carried out lawfully and transparently.
Questions about this policy? Contact the 7l77 privacy team at [email protected]. We aim to respond to all privacy-related enquiries within 5 business days.
7l77 collects personal data from you in three main ways: information you provide directly, information generated automatically when you use the platform, and information received from third-party service providers.
7l77 uses your personal data only for legitimate purposes directly related to operating the platform and providing you with a safe, fair, and enjoyable gaming experience. Specifically, your data is used to:
7l77 does not use your personal data for automated decision-making that produces legal or similarly significant effects without human review. If any automated processing is used in fraud detection, a human review is always available upon request.
Every instance of personal data processing at 7l77 is carried out on one of the following legal bases:
| Purpose | Legal Basis |
|---|---|
| Account registration and management | Performance of a contract |
| Payment processing | Performance of a contract |
| Identity and age verification (KYC) | Legal obligation |
| Fraud and money laundering prevention | Legal obligation / Legitimate interests |
| Responsible gaming monitoring | Legal obligation / Legitimate interests |
| Platform analytics and improvement | Legitimate interests |
| Promotional communications | Consent (opt-in) |
| Legal and regulatory reporting | Legal obligation |
7l77 does not sell your personal data. We share your data only in the following limited circumstances, and only with parties who are contractually required to protect it:
Note: All third parties with whom 7l77 shares data are required to implement appropriate technical and organisational security measures and are prohibited from using your data for any purpose beyond what is specified in their agreement with 7l77.
7l77 uses cookies and similar tracking technologies to keep the platform running smoothly and securely. A cookie is a small text file stored on your device when you visit the 7l77 website or use the 7l77 app.
| Cookie Type | Purpose | Can Be Disabled? |
|---|---|---|
| Essential cookies | Keep you logged in, maintain session state, enable core platform functions | No — required for the platform to work |
| Security cookies | Detect and prevent fraudulent logins and suspicious activity | No — required for account security |
| Performance cookies | Measure page load times and identify technical errors | Yes — via browser settings |
| Preference cookies | Remember your language, display, and notification preferences | Yes — via account settings |
7l77 does not use advertising cookies or allow third-party advertising networks to place cookies on the 7l77 platform. You can manage or delete cookies at any time through your browser settings. Note that disabling essential or security cookies may affect your ability to use the 7l77 platform.
7l77 takes the security of your personal data seriously and has implemented a range of technical and organisational measures to protect it against unauthorised access, loss, or disclosure:
Despite these measures, no online platform can guarantee absolute security. If you suspect that your 7l77 account has been compromised, contact [email protected] immediately. In the event of a data breach that poses a risk to your rights, 7l77 will notify affected players without undue delay.
7l77 retains your personal data for as long as your account is active and for a period after closure as required by law. The following retention periods apply:
Once the applicable retention period expires, your data is securely deleted or anonymised so that it can no longer be linked to you as an individual.
As a 7l77 player, you have the following rights in relation to your personal data. To exercise any of these rights, contact [email protected] with the subject line "Data Rights Request". 7l77 will respond within 30 days.
Please note: Some requests — particularly erasure requests — may not be fulfilled in full where 7l77 has a legal obligation to retain certain data, such as transaction records required under anti-money laundering law.
The 7l77 platform is strictly for adults aged 18 and over. 7l77 does not knowingly collect personal data from anyone under the age of 18. If you believe that a minor has registered on 7l77, please contact [email protected] immediately. Any account found to belong to a person under 18 will be closed and all data associated with it will be deleted.
Your personal data may be transferred to and processed in countries outside Bangladesh where 7l77's infrastructure providers or licensed partners are located. Where such transfers occur, 7l77 ensures that appropriate safeguards are in place — including standard contractual clauses or equivalent mechanisms — to protect your data to the same standard as required under applicable data protection law.
7l77 may update this Privacy Policy from time to time to reflect changes in the platform, applicable law, or industry best practice. When material changes are made, registered players will be notified by email or via an in-platform notification at least 14 days before the changes take effect. The "Last Updated" date at the top of this page will always reflect the most recent revision. Continued use of 7l77 after the effective date of any update constitutes your acceptance of the revised policy.
If you have any questions, concerns, or requests relating to this Privacy Policy or the way 7l77 handles your personal data, please get in touch:
If you are not satisfied with 7l77's response to a privacy concern, you have the right to escalate your complaint to the relevant data protection authority in your jurisdiction.
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Now that you know how 7l77 protects your privacy, take the next step. Register in under two minutes and start playing with BDT via bKash, Nagad, or Rocket — fully secure, fully transparent.
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